Lead brief
Raketech, a leading affiliate marketing group in the iGaming sector, has reported a 47% drop in annual revenue for 2025. The decline follows divestment of non-core assets and ongoing restructuring efforts focusing on the Scandinavian market.
Coverage frame
This piece sits inside the wider 31Casino news desk, where single developments are read against regulation, market structure, and reader relevance.
Primary source base
Key Points
- ▸Raketech’s 2025 revenue dropped to €27 million, down 47.3% from €51.3 million in 2024.
- ▸The company is in the midst of a significant restructuring process, including shedding non-core businesses.
- ▸Raketech remains focused on its core Scandinavian affiliate marketing operations.
What This Means
Raketech’s almost halved revenue in 2025 represents a clear shift in its business strategy, as the company navigates industry changes and competitive pressures. The restructuring, particularly the divestment of non-essential assets, suggests an attempt to streamline operations and concentrate resources on its primary markets.
The company’s moves reflect broader trends in the iGaming affiliate sector, where adaptability is essential amid regulatory fluctuations and market saturation—especially in mature regions like Scandinavia. While such drastic revenue contraction often signals concern, it may also mark the beginning of a strategic reset, positioning the company for more sustainable long-term operations.
Background
Raketech, headquartered in Malta, is known for its focus on affiliate marketing in the betting and gaming industry, with a strong presence in Scandinavia. In recent years, the company had diversified but has now chosen to divest several non-core businesses. This pivot appears to be an effort to address recent challenges and improve operational efficiency.
The iGaming sector, particularly in well-regulated markets, faces frequent legislative changes and shifting consumer behaviors. As a result, affiliates like Raketech are reassessing their role and strategy to remain competitive and compliant.
What Happens Next
Raketech’s future direction will likely depend on the success of its restructuring and its ability to grow its core Scandinavian business. The company’s focus is now on stabilizing revenues and leveraging its expertise in key markets, as it adapts to a leaner business model.
Sources
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